MISSION:

The Marketing subDAO is focused on growing the Balancer community through marketing & communication activities, together with growth related initiatives.

FEATURES:

The Marketing subDAO is cross-functional, meaning it can participate in other subDAOs initiatives depending on different marketing needs and goals.

GOALS & ACTIVITIES:

• Improve Balancer social media accounts & public channels impact
• Boost brand awareness through events organization and participation / sponsorship to organized events;
• Enhance cooperation and DAO to DAO marketing activities (partnership cross-mktg, contents, etc);
• Develop educational content initiatives around Balancer.

STRUCTURE:

Units:

• Digital Marketing (social media)
• Events (in person, digital, interviews, AMAs..)
• Content (blog)

These units are all part of the subDAO and interact actively within the DAO as a stand alone “entity”.